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Kamux’s business concept is to focus on used car sales. Kamux’s customer proposition is to offer used cars for a price that is attractive to customers, to act as a reliable partner to customers and to offer the best customer service in the market.
Kamux’s business is based on a combination of showrooms and the website, centralised and professional buying and selling of used cars, low fixed costs, rapid inventory turnover and integrated services. The aim of Kamux’s business model is to offer the customer a comprehensive solution that meets their needs better than traditional sales channels.
Kamux offers its customers third-party financial products in all its showrooms in Finland, Sweden and Germany. In Finland and Sweden, Kamux also offers its customers third-party insurance products, as well as Kamux Plus, the company’s own additional responsibility commitment that is offered to cover repair costs.
Home delivery as part of the customer service concept
Another central part of Kamux’s customer service concept in Finland and Sweden is the home delivery service, in which the car is delivered to an agreed location and a possible trade-in car is picked up at the same time.
Utilisation of digital channels
The internet has a significant role as a sales channel for used cars. Nearly all Kamux’s customers search for cars through digital channels. Kamux has aspired to be a forerunner in digital channels and will continue to utilise various digital channels in marketing and to constantly develop its digital offering. In February 2017, Kamux opened a webstore in Finland, enabling consumers to buy cars directly online.